Artificial. Intelligent. Authentic? AI in corporate communications

Artificial intelligence is changing the way companies communicate: much content is already being created automatically, while at the same time users’ search behavior is changing rapidly. And between innovation, efficiency, and information overload, the human touch is in danger of disappearing.

On November 6, 2025, from 10:00 a.m. to 11:30 a.m., we cordially invite you to a compact online event that will provide clarity, guidance, and concrete strategies for successful authentic communication with – and despite – AI.

The focus will be on three key questions:

• How does AI search systems such as Perplexity or Google Overviews change the visibility of your online content?
• How can companies maintain their own voice, style, and brand identity despite AI-generated content?
• And how can companies maintain trust and relationships when customers interact with algorithms instead of people?

Further information and registration details can be found here.